“Our digital news agency FintNews.com combines journalistic quality content with technological efficiencies,” assures Bondareva. “We deliver news from our FinTech clients directly into an ever expanding media network. It’s a classic win-win-win technology success story.”
All the innovations of the last four years now need to be taken to market. These include the challenger banks, money transfer companies, insurance challengers and investment challengers. All these and more are ready to be delivered to the UK B2B and B2C market. 2017 is the year to do it.
“We all know that it is tough to get consumers to adopt innovations — and it’s getting harder all the time,” explains Veronika Bondareva, CTO at Disrupts Media and FintNews.com. “Where millennials are happy to use new payment technologies, smart cards, banking apps and wearables, the rest of consumers are still hard to get.”
With FinTech being the future of all financial services, the value brought to the sector by making FinTech mainstream is literally billions of pounds a month, and media is an important partner here.
According to Lang, the overall slowdown in funding is due to more cautious investing. It directly affects research and development. She points out:
“The price for customers acquisition and retention will only get higher, the process more complex,” continues Bondareva. “Executives now need to rethink the way they bring innovations to the market to make them a mass medium.”
“Since innovation is never a single event but a continuous development, even the slightest change in funding and supplying R&D leads to fluctuations and disruptions.”
“Tech funding is officially slowing down,” confirms Katia Lang, co-founder at Disrupts Media and FintNews.com. “In the Q3, European start-ups suffered a sharp decline in funding, raising €2.1 bln from venture capital funds with 464 deals, a drop of a third from the Q2, and 39 percent lower compared with the same period last year,” according to Dow Jones VentureSource.
“Investors' opinion is divided,” says Lang. “Some investors point to the EU referendum in June to explain the drop-off, some of them, however, insist Brexit is not to blame for the funding drop, saying the downturn is instead simply part of a wider global correction in an inflated market.”
Uncertainty is slowing down funding, which in turn is leading to a slowdown in innovation. The threat is that London could be overtaken by non-UK FinTech hubs.
The efficiency of old marketing tools such as advertising, promotions and digital marketing has declined. It is more difficult for innovators to rise above the din of information from competing sources.
At the same time, research group PitchBook recorded a 38 percent year-on-year decline in venture capital investment in European start-ups and a 31 percent drop in deals completed in the third quarter.
Brexit has created uncertainty. How does the UK maintain its lead? 2017 is the year when UK FinTech must go mainstream.
Lang underlines that the FinTech sector needs a media company that understands it, and also understands how to re-engineer old commercial models and ensure the proliferation of technologies in an ever increasing radius of influence.
Truly, these are the FinTech times.
This article is provided by our partners FintNews.com, a digital news agency specifically for finance and technology companies.
Bitcoin Price Jumps by 11% to Reach One-Month High Above $6.9k
Bitcoin, the world's largest cryptocurrency by market capitalization, jumped by 11 percent on Monday, pushing prices above $6,900 for the first time in a month.
CoinDesk's Bitcoin Price Index shows
Price of 'Stable' Cryptocurrency Tether Tanks to 18-Month Low
UPDATE (10/15, 7:50 PM EST): Representatives from Tether have released a statement, attributed to chief compliance officer Leonardo Real. The statement comes hours after the USDT price fell below its
PBoC's Digital Currency Chief Departs to Lead Securities Clearing House
The former architect of China's central bank digital currency (CBDC) initiative has left the position to head the country's central securities clearing house.
Yao Qian, who founded the Digital Curr
Bitcoin Price Spikes But Bull Reversal Is Still $1K Away
Bitcoin (BTC) spiked 11 percent Monday, likely due to a sell-off in tether (USDT), but a bullish reversal is still not confirmed, technical charts indicate.
The leading cryptocurrency jumped to a 2
US City Mulls Roll Out of Tougher Rules for Crypto Miners
Plattsburgh, New York, is considering bringing in stricter requirements on commercial cryptocurrency mining farms operating in the city.
Patrick McFarlin, a councilor of Plattsburgh's Common Counci
Crypto Exchange OKEx Lists 4 New Stablecoins
Malta-based cryptocurrency exchange OKEx has announced that it is adding four U.S. dollar-pegged cryptocurrencies to its platform for trading.
Rolling out the new additions over Monday and Tuesday,
Binance Pauses Tether Withdrawals After Denying Delist Rumor
Crypto exchange Binance, the world's largest by volume, suspended withdrawals of the tether (USDT) stablecoin Monday morning during what it called a period of heightened activity.
Sony Builds Digital Rights Management System on a Blockchain
Japanese electronics giant Sony has developed a new blockchain-based digital rights management system that may see commercial rollout.
According to a press release from the firm Monday, the system